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Sunday Times Virgin Atlantic Fast Track 100
PMI is on track for field marketing ‘first’. PMI, the UK’s leading field marketing group, has become the first business in its sector to win a place in the prestigious Sunday Times Virgin Atlantic Fast Track 100. The Maidenhead-based business was ranked 96th in the Sunday Times supplement – the authoritative league table of Britain's fastest-growing private companies. To become a Fast Track 100 company, PMI increased sales by 56.9 per cent, from £1.5 million to £5.8 million between 2001 to 2004. Nor has the group’s success stopped there. In 2005 alone, PMI achieved a further turnover hike of 64 per cent, to £9.7 million. PMI joins the likes of GHD - the hair products supplier, Innocent – the fruit drinks maker and Carluccio’s – the restaurateur and retailer, who have also been included in the league table. PMI employs 45 head office staff, 199 permanent field staff and a team of some 2,500 field executives. Described by Richard Branson as ‘the definitive barometer of small business growth’, and by trade secretary Patricia Hewitt as a ‘showcase for the UK's top unquoted companies’, inclusion in the list represents a major accolade for PMI. Managing director, Gail Tunesi, commented: “This is the ninth annual listing and the first time ever that a field marketing agency has been ranked. We are all very proud of this national recognition. What we have built is something really quite special. “Following a number of industry awards in 2005, the Fast Track 100 accolade is further acknowledgement for our innovative, creative and team driven approach.” As the fastest growing field marketing agency in the UK for the second year running, PMI has jumped from 12th to fourth position in the sector in less than 12 months. Formed in 2001, PMI manages a diverse range of campaigns and promotional initiatives for household-name clients including Universal Pictures, Heinz, Kodak, Samsung, Scottish Courage and Red Bull. “We continue to promote a partnership approach with our clients with the emphasis on successfully developing both tactical and strategic relationships to ensure repeat business and long term account growth,” said Tunesi. “Specialising in sectors which include, video entertainment, electronics, telecommunications and fast moving consumer goods (fmcg), our offer is based on strong market focus and powerful creative drive. “Our growth has continued apace in the last twelve months and we will continue to invest and move our business forward. We look forward to the future and to reaping the rewards of this investment,” added Tunesi. 6th December 2005 |
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